In 2012, I launched a niche endurance sports brand called RACER with one product called the RACER Wall Frame for endurance athletes who save and collect their race bib numbers
My RACER Wall Frame was voted Best New Product of 2012 at the industry’s preeminent trade show Running USA in Austin, TX.
It was a thrill when my product was voted Best New Product of 2012 by the running industry.
In 2005, I helped my friend Carrie create and launch her idea for a novel handbag for young women. The bag was made out of pneumatic tube carriers.
In 2006, I helped my friend Lee create and launch his idea for a innovative new wrist band called Jamband for the iPod Nano.
In 2008, I developed a new cereal brand and product concept called The Spicers Guild ChaiNola, a chai flavored granola.